Point FM Sport — February 14, 2018 at 12:40 pm — Updated: February 14, 2018 at 12:40 pm

NBC’s social media ‘war room’: a new weapon in Games coverage

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PYEONGCHANG, South Korea (Reuters) – Staffed by millennials and crammed with computer screens, the social media “war room” of U.S. Olympics broadcaster NBC is starting to call more of the shots in the company’s mission to generate a healthy return from Olympic sports.

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